Portfolio
THE WORK.
Twenty years of shipping. This is not the whole archive. It is the work worth showing.
Digital Platform
NBA
Built and scaled the digital platform powering one of the world’s most recognized sports leagues. High-traffic WordPress architecture serving millions of fans across devices.
400M+
Social followers reached
Web Experiences
MICROSOFT
Engineered enterprise-grade web experiences for one of the largest technology companies on the planet. Complex content architecture. Flawless execution.
Enterprise
Scale WordPress
Digital Transformation
CAMPBELL’S SOUP
Led the digital transformation of an iconic American brand. Multi-site WordPress ecosystem connecting recipe content, brand storytelling, and consumer engagement at scale.
150+
Years of brand legacy, digitized
Platform Development
CARE.COM
Platform development for the world’s largest online destination for finding and managing family care. Complex marketplace logic. Millions of monthly transactions processed.
50M+
Monthly transactions
Tourism Digital Experience
VISIT PHILADELPHIA
Built the digital front door for one of America’s most historic cities. Rich content platform driving tourism engagement, event discovery, and visitor planning.
46M+
Annual visitors to the city
Brand Launch
TIM TAM USA
Launched Australia’s most beloved biscuit brand into the American market. End-to-end digital presence from brand identity to e-commerce integration.
US Market
Launch & digital presence
Selected agency work / WebDevStudios
Agency systems, carefully edited.
A conservative set of WDS-era projects that belong in the story now. The archive can expand as we confirm which builds are the right ones to claim.
Surface
Bing
Microsoft Office
SELECTED AGENCY WORK COMPLETED VIA WEBDEVSTUDIOS
Independent builds
The current chapter.
Some projects matter because of scale. Some matter because they solve a real problem for a real person. This is the work closest to the business now.
WillSchmierer.com
The personal operating site behind the work: background, positioning, client proof, recovery story, and the bridge between enterprise experience and current builds.
Survivor Science
Resources and community direction for stroke survivors, people living with MS, caregivers, and anyone rebuilding after a life-changing event.
BuiltWTF
Advanced WordPress systems, automation experiments, practical developer writing, and tools for people who want to build faster.
The Grateful Plumber
Home-service positioning and web presence work focused on trust, clarity, and making the next customer action obvious.
Mops & Buckets
Ground-up website work for a local service brand, built around search visibility, credibility, and clear service presentation.
Nett Life Coaching
Digital strategy and marketing automation support for a coaching brand that needed a stronger online presence and follow-up system.
Pelican
A production photo portal for organizing, publishing, and evolving media workflows without dragging the build into unnecessary platform complexity.
Operating CLI
An active command-line tooling experiment for turning repeatable build decisions, project hygiene, and momentum checks into something faster to run.
Call Booking Site
A focused booking site for turning interest into scheduled calls without forcing prospects through a heavy funnel before the conversation starts.
Resume.WillSchmierer.com
A lean Astro resume site that separates career proof, public positioning, and professional history from the heavier brand properties.
WordPress Ops Layer
A managed set of WordPress must-use plugins for security, operational cleanup, and consistency across Lovable Gazelle-managed sites.
Current Venture
LOVABLE GAZELLE
AI automation. WordPress engineering. Go High Level integrations. Built for small businesses ready to operate like the big players.
Founder-led. Every project gets the same 20+ years of enterprise experience applied to your specific problem. No junior handoffs. No bloated teams. Just results.
AI Workflow Automation
WordPress Engineering
Go High Level Integrations
Digital Strategy
Ready?
LET’S BUILD.
Enterprise architecture. AI automation. WordPress at scale. Whatever you need built, it gets built right.